Comment créer une marque bankable? (Book, 2000) []
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Document Type: Book
All Authors / Contributors: François-Xavier Goudemand
ISBN: 9782340023062 2340023068
OCLC Number: 1023437308
Description: 1 v. (428 p.)
Series Title: Kit pratique (Paris)
Responsibility: François-Xavier Goudemand.


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un très grand livre sur les marques

by MarcBO (WorldCat user published 2018-07-30) Excellent Permalink

Voilà une belle surprise en 2018 au moment où les livres sur le marketing digital s'empilent dans les rayons, j'ai découvert le livre "Comment créer une marque bankable ? " aux éditions ellipses. Ce gros ouvrage de plus de 400 pages est...
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