詳細
ドキュメントの種類 | 書籍 |
---|---|
すべての著者/寄与者: |
Doug McKenzie-Mohr |
ISBN: | 9780865716421 0865716420 |
OCLC No.: | 1251400566 |
物理形態: | 288 p. ; 23 cm. |
責任者: | Doug McKenzie-Mohr. |
概要:
A sustainable future will require sweeping changes in public behaviour; the new discipline of social marketing identifies and overcomes barriers to long-lasting behaviour change.
タグ
タグを追加 : "Fostering sustainable behaviour : an introduction to community-based social marketing".
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