Fostering sustainable behaviour : an introduction to community-based social marketing (Book, 2010) [WorldCat.org]
skip to content
Fostering sustainable behaviour : an introduction to community-based social marketing Preview this item
ClosePreview this item
Checking...

Fostering sustainable behaviour : an introduction to community-based social marketing

Author: Doug McKenzie-Mohr
Publisher: Philadelphia, Pa. : New Society : Lancaster : Gazelle [distributor], 2010.
Edition/Format:   Print book : English : 3rd edView all editions and formats
Summary:
A sustainable future will require sweeping changes in public behaviour; the new discipline of social marketing identifies and overcomes barriers to long-lasting behaviour change.
Rating:

(not yet rated) 0 with reviews - Be the first.

Subjects
More like this

Find a copy in the library

&AllPage.SpinnerRetrieving; Finding libraries that hold this item...

Details

Document Type: Book
All Authors / Contributors: Doug McKenzie-Mohr
ISBN: 9780865716421 0865716420
OCLC Number: 1251400566
Description: 288 p. ; 23 cm.
Responsibility: Doug McKenzie-Mohr.

Abstract:

A sustainable future will require sweeping changes in public behaviour; the new discipline of social marketing identifies and overcomes barriers to long-lasting behaviour change.

Reviews

User-contributed reviews
Retrieving GoodReads reviews...
Retrieving DOGObooks reviews...

Tags

Be the first.
Confirm this request

You may have already requested this item. Please select Ok if you would like to proceed with this request anyway.

Close Window

Please sign in to WorldCat 

Don't have an account? You can easily create a free account.