Find a copy in the library
Finding libraries that hold this item...
Details
Document Type: | Book |
---|---|
All Authors / Contributors: |
Doug McKenzie-Mohr |
ISBN: | 9780865716421 0865716420 |
OCLC Number: | 1251400566 |
Description: | 288 p. ; 23 cm. |
Responsibility: | Doug McKenzie-Mohr. |
Abstract:
A sustainable future will require sweeping changes in public behaviour; the new discipline of social marketing identifies and overcomes barriers to long-lasting behaviour change.
Reviews
User-contributed reviews
Add a review and share your thoughts with other readers.
Be the first.
Add a review and share your thoughts with other readers.
Be the first.


Tags
Add tags for "Fostering sustainable behaviour : an introduction to community-based social marketing".
Be the first.