The greatest direct mail sales letters of all time : how they were created, why they succeeded, how you can create great sales letters, too! (图书, 1986) [WorldCat.org]
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The greatest direct mail sales letters of all time : how they were created, why they succeeded, how you can create great sales letters, too!

著者: Richard S Hodgson; Dartnell Corporation.
出版商: Chicago, IL : Dartnell Corp., ©1986
版本/格式:   打印图书 : 英语查看所有的版本和格式
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类型/形式: Handbooks and manuals
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附加的形体格式: Online version:
Hodgson, Richard S.
Greatest direct mail sales letters of all time.
Chicago, IL : Dartnell Corp., ©1986 (1994 printing)
(OCoLC)763103424
文档类型 图书
所有的著者/提供者: Richard S Hodgson; Dartnell Corporation.
ISBN: 0850131553 9780850131550
OCLC号码: 15056952
描述: iii, 454 pages : illustrations ; 29 cm
其他题名: Sales letters of all time
责任: by Richard S. Hodgson.

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A reference book for modern direct marketers

评论者是 fa7471 (公布的WorldCat用户 2011-09-20) 优秀 Permalink

If you are one way or the other involved in advertising and/or direct marketing, buy this book! All I can tell you. And it is not overpriced comparing to many other books. It's great. It truly is a collection of absolutely superb direct mail letters... plus... it has "Tips From The Experts," a collection...
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